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Online shopping made easy

Placing your first online shopping order


Step 1

Create an Account

Click register now below to create your SuperValu Online shopping account.

Register Now


Step 2

Add your Real Rewards Card

Use your Real Rewards App every time you shop online and you will save even more with weekly App vouchers and coupons. You will also have the chance to win monthly prizes as part of Scan to Win. You can add your card as part of the registration process.


Step 3

Book a collection slot

Select a store, date, and time for your online shopping delivery. You can do this on the homepage by clicking Pick a slot on the top left of your screen. Selecting a date/time will hold the slot for 2 hours until you place your order.


Step 4

Start Shopping

Browse the aisles, use the search for specific products or check our Special Offers and Top Picks for the best deals. Check out our video help page to find out how to shop the site.



If we don’t have everything you ordered in stock on the day of your delivery/collection, we’ll look to substitute in similar items to avoid any inconvenience. Check for these as you receive your shop, and you can request a refund there and then if needed.


Can't find what you’re looking for?

If there is a particular product you can't find on the site you can leave a note for your personal shopper and they will look for the product while picking your order. Log into your account and navigate to the bottom of any category page where you will see our Can’t find something? section. Click Add to basket to leave your personal shopper a note.

To ensure the best shopping experience, please use an up-to-date browser. Example: the latest versions of Chrome, Firefox, Safari or Microsoft Edge.