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Online shopping made easy

What You Need To Know


Holiday booked?

Whether you are holidaying at home or abroad this summer we are here to help. With slots available 2 weeks in advance - we’ll make sure you never come home to an empty fridge! Staycation booked? Add your new delivery address here and we will delivery to you. Book your slot here today.



Most common questions can be found on our FAQs page. For a step by step guide on how to shop on see our video help page.


Local prepared in store range

Did you know you can now buy your local SuperValu’s prepared in store range online, click here to see if your stores range is available online.


Special Offers

Want to see all the offers we have this week in SuperValu, just click special offers. This will bring you to our special offer section where you can see all our offers in one place. You can also choose to browse our top picks for the week.

Placing your first online shopping order


Step 1

Create an Account

Click register now below to create your SuperValu Online shopping account.

Register Now


Step 2

Add your Real Rewards Card

Use your Real Rewards App every time you shop online and you will save even more with weekly App vouchers and coupons. You will also have the chance to win monthly prizes as part of Scan to Win. You can add your card as part of the registration process.


Step 3

Book a collection slot

Select a store, date, and time for your online shopping delivery. You can do this on the homepage by clicking Pick a slot on the top left of your screen. Selecting a date/time will hold the slot for 2 hours until you place your order.


Step 4

Start Shopping

Browse the aisles, use the search for specific products or check our Special Offers and Top Picks for the best deals. Check out our video help page to find out how to shop the site.



If we don’t have everything you ordered in stock on the day of your delivery/collection, we’ll look to substitute in similar items to avoid any inconvenience. Check for these as you receive your shop, and you can request a refund there and then if needed.


Can't find what you’re looking for?

If there is a particular product you can't find on the site you can leave a note for your personal shopper and they will look for the product while picking your order. Log into your account and navigate to the bottom of any category page where you will see our Can’t find something? section. Click Add to basket to leave your personal shopper a note.

To ensure the best shopping experience, please use an up-to-date browser. Example: the latest versions of Chrome, Firefox, Safari or Microsoft Edge.