First Time Shopper

Shop Online with SuperValu

€20 off your first shop over €80*

Fresh food, trusted brands and great value — picked in your local SuperValu store and delivered to your door or ready for free Click & Collect.

How it works

Already have a SuperValu or Real Rewards account?
Just log in and start shopping.

New customer?
Register once — your €20 discount is applied automatically at checkout.

Start your first shop

New online customers only. T&Cs apply.

Why New Shoppers Choose SuperValu Online

Only the best quality and freshest dates, handpicked for you

Picked Fresh

Chosen in your local SuperValu by trained store teams, selecting the freshest items available. You stay in control with clear substitution choices.

Local Store Online

Shop online with the same SuperValu you trust. Your order is prepared in your local store by real people.

Easy to Start

First-Shop Savings

Get €20 off your first online shop over €80, then keep saving with Real Rewards prices and offers.

Groceries delivered your way, on your time

Shop Safely

Strict food safety standards apply, with age verification required for alcohol at delivery.

*Terms & Conditions

Voucher is for online use only & cannot be redeemed instore. €20 off your first online basket when you spend more than €80. This voucher will automatically apply once you have added more than €80 worth of items to your online basket. Delivery slots are subject to availability, order early to avoid disappointment. This voucher can be used in conjunction with other vouchers, but where minimum spend applies to any other offer then the aggregate minimum spend of each offer must be met. The minimum spend cannot be earned through alcohol, medicines, tobacco, infant formula or the return deposit charge. Vouchers cannot be redeemed for cash.

FAQs

How do I redeem my €20 off €80 voucher?

This voucher will automatically apply once you have added more than €80 worth of items to your online order. The €80 spend cannot include alcohol, medicines, tobacco, infant formula or the return deposit charge.

Do I have to be registered to place an order online?

Yes, you must create a SuperValu account before placing an online order. Registration only takes a few minutes.

Why do I need to choose a slot before placing my online order?

Selecting a slot ensures:

You get the best choice of delivery or collection times.
You see promotions & offers that apply to your chosen slot.

Is there a delivery or collection charge?

Delivery charges vary by store & by time slot. Collection orders are free.

Can I choose a specific time & day for my order?

Yes, you can select from available time slots to suit your schedule.

How do I place an order online?

Step 1: Register or sign in to your SuperValu account.
Step 2: Book a slot by selecting store, date, & time.
Step 3: Browse products or search, then add to your trolley.
Step 4: Review your trolley summary.
Step 5: At checkout confirm delivery/collection details, review order summary, & set substitution preferences.
Step 6: Complete checkout.

Can I save my order & finish it later?

Yes. Items remain in your trolley until checkout. Your slot is reserved for 2 hours, after which you will need to reselect.

I cannot find an item online, what can I do?

Online products are based on store availability. If you cannot find an item, use the special request option at the bottom of product pages & your personal shopper will try to locate it.

What are substitutions?

If an item is unavailable, a similar product may be substituted if you allow substitutions. If not, the unavailable item is removed from your order.

How do I amend my order?

Check your confirmation email & click “Amend order.” You can change your slot, add/remove products, & apply Real Rewards vouchers.

How does payment work when I shop online?

On order day, your card is pre-approved for 115% of the order value, not charged, to cover your shop. You are charged on your delivery/collection day after picking is complete.

How do I know when my order is complete?

After checkout, you will see a confirmation page with order details.

For more information, visit our FAQs page.