Breakfast Cereals (131)

Kellogg's Special K Red Berries Cereal (500 g), €6.75

Start your day with Kellogg’s Special K Red Berries breakfast cereal. Kellogg's Special K Red Berries breakfast cereal is made with multigrain flakes with bursts of strawberries, cherries, and cranberries. Kellogg's Special K Red Berries breakfast cereal is made with no artificial colours, flavours or preservatives. A serving of Special K cereal contains ≥15% RI of iron and vitamin B6 which contribute to the reduction of tiredness and fatigue, vitamin D which contributes to the normal function of the immune system and vitamin B12 which contributes to normal energy-yielding metabolism.

Flahavan's Progress Oatlets (500 g), €1.75

Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron. A Healthy Breakfast As an independent Irish family business, we believe that a great day starts with the wholegrain goodness of a bowl of porridge. Delicious with just milk or water (or a mixture of both) and with your own toppings, you will be enjoying all the creamy wholesome taste you can expect from a Flahavan's breakfast. Finest Quality Oats As a Waterford company, we take pride in sourcing our oats from local growers. At harvest time, we carefully select only the finest quality wholegrain oats, drying and storing them for the year ahead. We are proud of our Progress Oatlets and we hope you enjoy them too. Our finest Porridge Oats, produced in Co. Waterford. John Flahavan

Flahavan's Quick Oat Sachets (35 g), €3.79

Make Your Breakfast a Pleasure! Enjoy the pure and simple pleasure of Flahavan's deliciously creamy Quick Oats Natural Sachets, with all the wholegrain goodness of Flahavan's porridge oats. A Nutritious Breakfast Oats are a nutritious warming food that are high in fibre, low in salt, sugar and saturated fat.

Nestlé Honey Cheerios Cereal (575 g), €5.00

Enjoy the un-bee-lievably delicious honey Cheerios cereal for breakfast. Every box of this multigrain cereal brings the taste of real honey to your family’s breakfast table. What’s different about Honey Cheerios cereal is that it is high in fibre from three different whole grains – oats, wheat and barley, providing you and your family with a nutritious* and tasty start to the day. This is why we are the UK’s favourite multigrain breakfast cerealϮ. Every 30g serving of crunchy Honey Cheerios provides 2.7g of fibre towards your recommended daily fibre intake (UK Fibre recommendations**), 7 vitamins, including vitamins B2 and B6 to help give you energy*, and 2 minerals including iron to support immunity*. Honey Cheerios cereal contains no artificial colours or flavours. • MULTIGRAIN BREAKFAST CEREAL: Cheerios is UK’s No.1 multigrain breakfast cerealϮ made with oats, wheat and barley, giving you the benefit of 3 different whole grains in every bowl • HIGH IN FIBRE: Honey Cheerios is high in fibre from Oat, wheat and Barley, helping you to get your daily fibre needs • CONTAINS VITAMINS & MINERALS: Honey Cheerios is a good source for vitamins and minerals including Iron, B6 and B9 which contributes to normal function of the immune system, and vitamin D and calcium that supports strong bones*, giving you the nutritious benefit in every bite. • NO ARTIFICAL FLAVOURS AND COLOURS: Our Honey Cheerios cereal is free from artificial flavours and colours • CRUNCHY & DELICIOUS HONEY TATSE: Enjoy the crunch and taste of real honey in every little O, giving you and your family a taste experience that they will enjoy Ingredients Whole grain OAT flour (30.4%), whole grain WHEAT flour (28.2%), sugar, whole grain BARLEY flour (17.3%), WHEAT flour (contains calcium carbonate, vitamin B3, iron, vitamin B1), invert sugar syrup, honey (2.3%), calcium carbonate, salt, sunflower oil, molasses, antioxidant: tocopherols, flavouring, iron, vitamins C, B3, B5, D, B9, B6, B2. May contain MILK. See pack for latest ingredients and allergen information. ϮSource: Circana Market Advantage, Total Multigrain Ready To Eat Cereal, All Outlets UK, Volume Sales, 52 w/e 24 February 2024. *Calcium, Vitamin D is needed for the maintenance of normal muscle and bone, Vitamins B2 and B6 contribute to normal energy-yielding metabolism, and Iron contributes to the normal functioning of the immune system. **SACN Carbohydrates and Health Report, The Scientific Advisory Committee on Nutrition recommendations on carbohydrates, including sugars and fibre. Public Health England 2015. UK fibre recommendations for adults are 30g per day.

Krave Milk Chocolate (410 g), €5.49

Start your day with Kellogg's Krave Milk Chocolate breakfast cereal. with Kellogg's Krave Milk Chocolate breakfast cereal is made with added goodness▪ and is a source of B vitamins and contains no artificial colours or flavours. ▪Source of vitamins B1, B2, B6, & B12. Vitamin B1 contributes to the normal energy-yielding metabolism. Enjoy as part of a varied & balanced diet and a healthy lifestyle.

Kellogg's Bran Flakes Cereal (500 g), €3.00

Kellogg’s Bran Flakes breakfast cereal is a delicious way to support your digestive health*. A 30g serving of Kellogg’s Bran Flakes breakfast cereal is high in wheat bran fibre to help support your digestive health. ▪Did you know we should eat 30g fibre per day? However, most of us don't eat this recommended daily intake**. Kellogg's Bran Flakes breakfast cereal contain wheat bran fibre - a superior fibre which is scientifically proven to fuel your gut.▪ Treat your gut well. Find out more at Kelloggs.co.uk. *Bran Flakes are high in wheat bran fibre which is a superior fibre in relation to its efficacy in accelerating intestinal transit and has the most scientific evidence 10g wheat bran fibre daily contributes to acceleration of intestinal transit. Bran Flakes contains 3.7g per serving. Enjoy as part of a healthy diet and lifestyle. **9 in 10 adults in the UK don't meet the 30g/day SACN fibre recommendation, and over 4 in 5 adults in Ireland don't meet the 25g/day EFSA fibre recommendation (NDNS 2018; IUNA 2011)

Kellogg's Apple & Strawberry Fruit Winders 5 Pack (125 g), €2.59

Kellogg's Fruit Winders Strawberry & Apple snack rolls are a fruity and fun snack. Kellogg's Fruit Winders Strawberry snack rolls are made with no artificial colours or flavours, naturally fruity, and they are suitable for vegans.

Kellogg's Coco Pops Choco's (430 g), €4.99

Try our new addition to your breakfast table with Kellogg's Coco Pops Chocos breakfast cereal. This breakfast cereal is made from delicious chocolatey crunchy shells that are fun to eat and still turn the milk chocolatey. Kellogg's Coco Pops Chocos breakfast cereal is made with natural grains and no artificial colours or flavours. Alongside that, Kellogg's Coco Pops Chocos contains 50% of your daily vitamin D needs*. For a great breakfast for your whole family, try our new crunchy Coco Pops Chocos breakfast cereal and bring some chocolatey crunchy fun to breakfast. *Contains≥ 15% NRV vitamin D which contributes to the maintenance of normal bones. Enjoy as part of a varied & balanced diet and healthy lifestyle.

Kellogg's Fruit 'N Fibre Cereal (500 g), €3.75

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Flahavan's Red Berry Quick Oats Sachets (320 g), €3.99

Make Your Breakfast a Pleasure! Enjoy Flahavan's deliciously tasty Quick Oats Red Berry Sachets, with all the wholegrain goodness of Flahavan's porridge oats and a blend of raspberries and strawberries. A Deliciously Breakfast Made with oats, a nutritious warming food that are high in fibre, low in salt and saturated fat.

Kellogg's Crunchy Nut Hazelnut & Chocolate Granola (600 g), €5.79

Breakfast just got a whole lot crunchier with Kellogg’s Crunchy Nut Hazelnut & Chocolate breakfast granola. We’ve baked oats into this delicious, crunchy granola and blended with Hazelnut & Chocolate to create a glorious combination of crunchy oat clusters. Kellogg’s Crunchy Nut Hazelnut & Chocolate breakfast granola is made with wholegrain and contains no artificial colours or flavours.

Nestlé Curiously Cinnamon Cereal (375 g), €3.50

Curiously Cinnamon cereals are crispy, cinnamon-flavoured squares that are a delicious breakfast option that will awaken your taste buds. Join the Curiously Cinnamon community and experience the pleasure of a breakfast cereal that brings the excitement of cinnamon to your bowl. A tongue tinglingly different breakfast experience! Recommended Consumption Add cold milk to a bowl of Curiously Cinnamon cereal and enjoy with a portion of fruit, protein and a glass of water! Full Ingredients Whole grain WHEAT (33.7%), rice flour (30%), sugar, glucose syrup, sunflower oil, bulking agent: calcium carbonate, WHEAT starch, salt, cinnamon, emulsifier: lecithin, antioxidant: tocopherols, roasted BARLEY malt extract, colour: annatto norbixin, iron, vitamin B3, B5, D, B6, B1, B2, B9. May contain MILK and NUTS. Pack Size & Servings 375g, 12 servings See pack for latest ingredients and allergen information.

Kellogg's All-Bran Fibre Plus Cereal (375 g), €3.69

Fuels a healthy gut* High in a superior fibre* Wheat bran fibre is a superior fibre* *All-Bran Original is high in wheat bran fibre which is a superior fibre in relation to its efficacy in accelerating intestinal transit and has the most scientific evidence. 10g wheat bran fibre daily contributes to acceleration of intestinal transit. All-Bran Original contains 10.8g per serving. 1/3 of your daily fibre** **A (40g) bowl of All-Bran Original provides 11g fibre: 36% of the 30g/day SACN recommendation (UK) / 44% of the 25g/day EFSA recommendation (Ireland). 9 in 10 adults in the UK, and over 4 in 5 adults in Ireland don't meet fibre recommendations (NDNS 2018; IUNA 2011).

Kellogg's Rice Krispie Squares (28 g), €1.25

Kellogg's Rice Krispies Squares Chewy-Tastic Marshmallow snack bars are Rice Krispies cereal combined with a marshmallow flavoured coating that packs yummy tastes and textures in every bite.

Crunchy Nut Red Berries Granola (380 g), €4.00

Breakfast just got a whole lot crunchier with Kellogg’s Crunchy Nut Red Berries breakfast granola. We’ve baked oats into this delicious, crunchy granola and blended with red berries to create a glorious combination of crunchy oat clusters. Kellogg’s Red Berries breakfast granola is made with wholegrain and contains no artificial colours or flavours.

Kellog's Frosties   (470 g), €4.79

Enjoy a breakfast table classic Kellogg’s Frosties. Dusted with a frosted coating, Kellogg's Frosties breakfast cereal tastes grrrreat. Each bowl of Kellogg’s Frosties breakfast cereal contains added goodness▪ and has 50% of your daily vitamin D needs and no artificial colours or flavours. ▪Source of vitamin D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones. Enjoy as part of a varied &

Kellogg's Blueberry Nutri-Grain Bars 6 Pack (37 g), €3.50

Kellogg's Nutri-Grain ▪ Blueberry Snack Bars contain a delicious blueberry flavour filling wrapped up in a soft bar.

Flahavan's Quick Oats Apple, Raisin & Cinnamon Sachets (400 g), €4.09

Make Your Breakfast a Pleasure! Flahavan's deliciously tasty Quick Oats Apple, Raisin & Cinnamon porridge combines red apple pieces, juicy raisins, and a hint of cinnamon with all the wholegrain goodness of Flahavan's porridge oats. A Healthy Breakfast Oats are a nutritious warming food that are high in fibre., low in salt and saturated fat with no artificial flavours.

Kellogg's Crunchy Nut Fruit & Nut Granola (380 g), €4.00

Breakfast just got a whole lot crunchier with Kellogg’s Crunchy Nut Fruit & Nut breakfast granola. We’ve baked oats into this delicious, crunchy granola and blended with fruits and nuts to create a glorious combination of crunchy oat clusters. Kellogg’s Crunchy Nut Pistachio & Dark Chocolate breakfast granola is made with wholegrain and contains no artificial colours or flavours.

Flahavan's Super Oats Drum (480 g), €2.75

Super* Oats At Flahavan's we know how busy life can be! That's why it's so important to get breakfast just right. Our super smooth, Super Oats are the perfect breakfast to kick-start the day. High in fibre, a source of protein and deliciously smooth and creamy, our oats have all the natural wholegrain goodness and slow release energy to keep even the busiest kids going all the way through to lunchtime. S - Smooth 100% super smooth Irish oaty wholegrain goodness U - Ultimate Naturally healthy breakfast, that's low in salt and saturated fat with absolutely no added sugar P - *Protein This product is super because oats contain a source of protein, which contributes to the maintenance of normal bones E - Energy High in fibre providing slow release energy for active kids R - Ready in 2 minutes, so easy to prepare

Kellogg's Country Store Muesli (750 g), €4.59

Kellogg's Country Cereal Store 750g

Lifeforce Muesli (750 g), €4.99

Free from added sugar* *Contains naturally occuring sugars. The 100% natural whole ingredients in our Original Muesli provides a balanced slow release energy source that will help to keep you going throughout the morning. And the great thing is that our muesli's sweet taste comes entirely naturally from chopped dates and juicy raisins. Contains 42% fruit, nuts and seeds. The rest is wholesome oats, barley and wheat flakes.

Ambrosia Ready to Eat Original Porridge Pot (210 g), €1.79

Introducing Ambrosia Ready To Eat Porridge Original Flavour. Deliciously creamy, whether you eat it straight from the cupboard Or hot, after a quick heat up in the microwave With no artificial flavours or preservatives … you can start your day the right way Instructions: Simply stir to enjoy straight from the pot, or for a warmed porridge heat in the microwave for less than 2 minutes. The blissful grab-and-go way to start your day. Enjoy these breakfast porridge pots hot or cold!

Kellogg's Rice Krispies Squares Totally Chocolatey (36 g), €1.35

RSPO - Certified Sustainable Palm Oil™, RSPO-1106186 © 2024 Kellanova

Nestlé Bitesize Shredded Wheat Cereal (370 g), €2.75

Start your day the healthy* way with Shredded Wheat Cereal. Our breakfast classic is high in fibre, with no added sugar or salt and made with just one natural ingredient - crisp and delicious wholegrain wheat. *Shredded Wheat is low in saturated fat. Reducing consumption of saturated fat contributes to the maintenance of normal blood cholesterol levels. Enjoy as part of a healthy diet and lifestyle. Shredded Wheat has been around for over 100 years when a machine was developed to press the whole grains of wheat into strips, which when baked, became delicious biscuits. The recipe for Shredded Wheat remains unchanged and still to this day, is simply 100% wholegrain wheat. Make a healthy choice* at breakfast with Shredded Wheat! Suitable for vegans. Recommended Consumption We believe in “Your Bowl Your Way” so you can enjoy your Shredded Wheat for breakfast in lots of different ways! Add cold or hot milk to a bowl of Shredded Wheat cereals or add a scoop of low-fat yogurt, nuts or seeds for a way to add protein and calcium to your breakfast and top with some fresh or dried fruit. Ingredients Whole Grain WHEAT (100%) May contain PEANUTS and NUTS Pack Size & Servings 370g, 9 servings See pack for latest ingredients and allergen information.

Kellogg's Coco Pops Loops (285 g), €3.00

Try our new addition to your breakfast table with Kellogg's Coco Pops Loops breakfast cereal. This breakfast cereal is made from delicious chocolatey loops that are fun to eat and still turn the milk chocolatey. Kellogg's Coco Pops Loops breakfast cereal is made with natural grains and no artificial colours or flavours. Kellogg's Coco Pops Loops contains 50% of your daily vitamin D needs*. For a breakfast for your whole family, try our new, crunchy Coco Pops Loops breakfast cereal and bring some chocolatey fun to breakfast.  *Contains≥ 15% NRV vitamin D which contributes to the maintenance of normal bones.  Enjoy as part of a varied & balanced diet and healthy lifestyle.

SuperValu Signature Tastes Pink Berry & Coconut Crisp Granola (500 g), €4.49

Irish handmade granola baked using honey with traditional Irish oats. Blended with fragrant raspberries, goji berries and topped with crunchy coconut flakes.

Kellogg's Crunchy Nut Cereal (720 g), €6.99

Breakfast just got a whole lot crunchier with Kellogg’s Crunchy Nut Cereal. The irresistibly crunchy flakes of golden corn are drizzled in yummy honey and chopped peanuts. This breakfast table classic is certain to brighten up your day with the delicious taste of honey combined with the classic Crunchy Nut taste you know and love. Not only do they taste amazing, Kellogg’s Crunchy Nut Corn Flakes are enriched with 8 vitamins & minerals, plus they are made with no artificial colours or flavours The only trouble is they taste too good! Enjoy as part of a balanced diet and healthy lifestyle. *Please always check the label of the pack you receive as there may be differences from the information you read on site due to stock changeover

Kellogg's Rice Krispies Squares Marshmallow 8 Pack (28 g), €3.50

Kellogg's Rice Krispies Squares Chewy-Tastic Marshmallow snack bars are Rice Krispies cereal combined with a marshmallow flavoured coating that packs yummy tastes and textures in every bite.

Flahavan's Toasted Nut Granola (400 g), €5.29

Flahavan's Toasted Nut Granola - A deliciously indulgent oat granola with cashews, almonds, pecans, hazelnuts and our finest Irish Flahavan's oats. Our oats are coated with a blend of sugar and honey, then toasted to perfection.