Breakfast Cereals (111)

SuperValu Porridge Oats (1 kg), €0.89

Did you know? May help reduce cholesterol* *Porridge oats are a great source of soluble fibre beta glucan which has been shown to reduce blood cholesterol. The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol. One 40g serving of porridge oats provides 1.8g of beta glucan soluble fibre from whole oats which is 60% of the 3g recommended daily intake.

Kellogg's Corn Flakes Cereal (670 g), €4.00

Added goodness** **Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones.

Flahavan's Progress Oatlets (1.5 kg), €3.29

Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron.

Kellogg's Corn Flakes (450 g), €2.99

The original & best tasting* *Source: Independent survey by MMR, February 2021, tested against over 80% of the flakes products in UK/ROI. Online survey with 1,000 consumers. Added goodness** **Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones.

SuperValu Cornflakes (500 g), €1.25

Enjoy a bowl of delicious crunchy corn flakes and add some sunshine to your day. Our crunchy flakes of sun-ripened corn are fortified with iron, vitamin D, and B-vitamins.

SuperValu Honeynut Cornflakes (500 g), €1.99

SuperValu Honey Nut Corn Flakes 500g

Weetabix 24 Pack (430 g), €4.79

*The Nation’s favourite cereal Start your day the right way with Weetabix Original — packed with 100% wholegrain goodness and naturally high in fibre to help support a happy gut*. Every bowl is a source of iron, which supports normal energy levels and helps reduce tiredness and fatigue — perfect for those busy morning starts! It also contains vitamin B1 (Thiamin) to support a healthy heart and keep your nervous system functioning normally. For a delicious twist, why not try Weetabix with creamy natural yoghurt, a drizzle of honey, and fresh blueberries! Homegrown British wheat from British farms. We believe homegrown does good, feels good and tastes good. That’s why all our wheat which goes into our Weetabix is grown within 50 miles of our Weetabix mills. Have You Had Yours? *The Nation’s Favourite Cereal – NielsenIQ Total Market 4 w/e data to 4th October 2025 Wheat bran fibre contributes to an acceleration of intestinal transit as part of a healthy diet and lifestyle. The beneficial effect is obtained with a daily intake of 10g of wheat bran fibre. Farm office situated within 50 miles of Weetabix mills.

SuperValu Wheat Biscuits 48 Pack (960 g), €3.89

A Tasty Way to Start Your Day Our wheat biscuits are a great tasting start to your day. A healthy, low fat breakfast cereal containing vitamins and iron, and high in fibre. Filled with Goodness Every spoonful is fortified with added vitamins and iron, to help contribute to a balanced diet. Our wheat biscuits are fortified with 4 essential vitamins, including folic acid and additional iron.

SuperValu Wheat Biscuits (480 g), €2.49

A Tasty Way to Start Your Day Our wheat biscuits are a great tasting start to your day. A healthy, low fat breakfast cereal containing vitamins and iron, and high in fibre. Filled with Goodness Every spoonful is fortified with added vitamins and iron, to help contribute to a balanced diet. Our wheat biscuits are fortified with 4 essential vitamins, including folic acid and additional iron.

Flahavan's Progress Oatlets (500 g), €1.75

Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron. A Healthy Breakfast As an independent Irish family business, we believe that a great day starts with the wholegrain goodness of a bowl of porridge. Delicious with just milk or water (or a mixture of both) and with your own toppings, you will be enjoying all the creamy wholesome taste you can expect from a Flahavan's breakfast. Finest Quality Oats As a Waterford company, we take pride in sourcing our oats from local growers. At harvest time, we carefully select only the finest quality wholegrain oats, drying and storing them for the year ahead. We are proud of our Progress Oatlets and we hope you enjoy them too. Our finest Porridge Oats, produced in Co. Waterford. John Flahavan

Ambrosia Ready to Eat with Raspberry Layer Porridge Pot (210 g), €1.79

Introducing Ambrosia Ready To Eat Porridge Layered Raspberry Flavour. Deliciously creamy, whether you eat it straight from the cupboard Or hot, after a quick heat up in the microwave With no artificial flavours or preservatives … you can start your day the right way Instructions: Simply stir to enjoy straight from the pot, or for a warmed porridge heat in the microwave for less than 2 minutes. The blissful grab-and-go way to start your day. Enjoy these breakfast porridge pots hot or cold!

Flahavan's Strawberry Quick Oats Pot  (46 g), €1.30

Flahavan's is a registered trademark.

Kellogg's Rice Krispies Chocolate Squares 4 Pack (36 g), €2.50

Kellogg's Rice Krispies Squares Delightfully Chocolatey snack bars are Rice Krispies cereal combined with a chocolate-flavoured coating, milk chocolate chunks & drizzle that packs yummy tastes and textures in every bite.

SuperValu Organic Porridge Oats (1 kg), €1.19

May help reduce cholesterol* *Porridge oats are a great source of soluble fibre beta glucan which has been shown to reduce blood cholesterol. High cholesterol is a risk factor in the development of coronary heart disease.** **The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol.

The Happy Pear Steve's Dreamy Granola (350 g), €3.99

Steve's Dreamy Granola Over the years we have made and eaten a lot of granola in the search for granola Nirvana! Being identical twins, we have always been super-competitive so Steve challenged Dave to see who could come up with the perfect granola recipe. Steve created "Fluffy, Crunchy Granola” (which is a bit like eating sweet, crunchy clouds!). You can find the recipe in our bestselling cookbook, The World of the Happy Pear. To take that recipe to the next level he removed the added sugar and the granola bliss you now hold in your hands is his best effort - it won't disappoint! We love adding fresh raspberries to ours, why not give it a go! PS Dave came up with his own Cocoa Granola - give it a try too!

Flahavan's Organic Porridge Oats (1 kg), €3.19

Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron. Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. 200 Years of Tradition From our family to yours Flahavan's have been milling quality oats at the family mill beside the River Mahon in Kilmacthomas, Co. Waterford for over 200 years. Our unique way of milling gives Flahavan's Organic Porridge Oats their distinctive texture and taste. A healthy breakfast As an independent Irish family business, we believe that a great day starts with the wholegrain goodness of a bowl of porridge. Delicious with just milk or water (or a mixture of both) and with your own toppings, you will be enjoying all the creamy wholesome taste you can expect from a Flahavan's breakfast. Organically grown oats Organic agriculture uses systems that promote the environmentally sound production of food, using soil fertility as a key to successful production. It respects the natural capacity of plants, animals and the landscape while seeking to enhance the quality of organic produce. Certified organic Organic production in Ireland is subject to the most stringent regulations and is strictly monitored by the Organic Trust Limited.

Kellogg's Rice Krispies Marshmallow Squares 4 Pack (28 g), €2.50

Kellogg's Rice Krispies Squares Chewy-Tastic Marshmallow snack bars are Rice Krispies cereal combined with a marshmallow flavoured coating that packs yummy tastes and textures in every bite.

Rice Krispies (660 g), €6.89

Make breakfast Snap, Crackle and Pop with Kellogg’s Rice Krispies breakfast cereal. Rice Krispies breakfast cereal brings a classic taste you and your family know and love to the breakfast table. Kellogg's Rice Krispies breakfast cereal is made with added goodness▪ and contains 50% of your daily vitamin D needs* and is made with no artificial colours or flavours. Whether you’re listening to the iconic Snap, Crackle and Pop of each grain of Rice Krispies, or discovering your inner baker with creative Rice Krispies recipes, Kellogg’s Rice Krispies brings a Snap, Crackle, and Pop to your breakfast. ▪Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones. Enjoy as part of a varied & balanced diet and a healthy lifestyle.

The Happy Pear Cool Jim's Granola (400 g), €3.99

Cool Jim's Granola Dave was just finishing up a shift cooking in The Happy Pear kitchen when he met a lovely American man called Jim in the cafe. They got chatting and somehow granola came up. Jim was extremely into granola and had made it for years in a healthy hospital in San Francisco. He had the recipe in his head and said to Dave, "Hey man, if the kitchen is free, I'm free for an hour, I can make it with you now. We can see if it's better than Your granola!" So that was it, he came into the kitchen and showed Dave how to do it and this is the basis of our scrumptious recipe! Hence the name "Cool Jim's Granola." We love adding fresh blueberries to ours, why not give it a go!

Flahavan's Apple & Raisin Quick Oats Pot (45 g), €1.49

Flahavan's is a registered trademark.

Kellogg's Coco Pops (650 g), €6.89

Make mornings fun with Kellogg's Coco Pops breakfast cereal. Kellogg's Coco Pops consists of crispy chocolate flavour toasted rice that turns the milk deliciously chocolatey. Kellogg’s Coco Pops breakfast cereal is made with added goodness▪ and enriched with vitamin B12, iron and contains no artificial colours or sweeteners. Enjoy Kellogg's Coco Pops breakfast cereal with ice-cold milk for your next breakfast. ▪Contains > 15% NRV vitamin D which contributes to the maintenance of normal bones. Enjoy as part of a balanced diet and a healthy lifestyle

SuperValu Special Flakes Cereal (500 g), €1.59

SuperValu's Special Flakes area a delicious way to kick-start your day. They're low in fat and fortified with vitamins and iron, which means you can enjoy a bowl of these tasty toasted rice and wheat flakes as part of a balanced diet.

Weetabix 48 Pack (860 g), €7.29

*The Nation’s favourite cereal Start your day the right way with Weetabix Original — packed with 100% wholegrain goodness and naturally high in fibre to help support a happy gut*. Every bowl is a source of iron, which supports normal energy levels and helps reduce tiredness and fatigue — perfect for those busy morning starts! It also contains vitamin B1 (Thiamin) to support a healthy heart and keep your nervous system functioning normally. For a delicious twist, why not try Weetabix with creamy natural yoghurt, a drizzle of honey, and fresh blueberries! Homegrown British wheat from British farms. We believe homegrown does good, feels good and tastes good. That’s why all our wheat which goes into our Weetabix is grown within 50 miles of our Weetabix mills. Have You Had Yours? *The Nation’s Favourite Cereal – NielsenIQ Total Market 4 w/e data to 4th October 2025 Wheat bran fibre contributes to an acceleration of intestinal transit as part of a healthy diet and lifestyle. The beneficial effect is obtained with a daily intake of 10g of wheat bran fibre. Farm office situated within 50 miles of Weetabix mills.

Flahavan's Quick Oats Pot (44 g), €1.30

Flahavan's is a registered trademark.

Kellogg's Strawberry Nutri-Grain Bars 6 Pack (37 g), €3.50

Kellogg's Nutri-Grain ▪ Strawberry Snack Bars contain a delicious blueberry flavour filling wrapped up in a soft bar.

SuperValu Fruit Muesli (500 g), €1.89

SuperValu Fruit Muesli 500g

SuperValu Malt Wheaties (750 g), €1.39

Supervalu Malt Wheaties are a Delicious Way to Start Your Day. They are low in fat, high in fibre and fortified with vitamins and iron. This means you can enjoy a bowl of these tasty malted wholegrain wheaties as part of a balanced diet. Why not try something different? Add fresh berries to your breakfast bowl.

SuperValu Microwavable Quick Oats (500 g), €1.99

May help reduce cholesterol* Did you know? * Porridge oats are a great source of soluble fibre beta glucan which has been shown to reduce blood cholesterol. The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol. One 30g serving of porridge oats provides 1.3g of beta glucan soluble fibre from whole oats which is over one third of the 3g recommended intake.

Ambrosia Ready to Eat Original Porridge Pot (210 g), €1.79

Introducing Ambrosia Ready To Eat Porridge Original Flavour. Deliciously creamy, whether you eat it straight from the cupboard Or hot, after a quick heat up in the microwave With no artificial flavours or preservatives … you can start your day the right way Instructions: Simply stir to enjoy straight from the pot, or for a warmed porridge heat in the microwave for less than 2 minutes. The blissful grab-and-go way to start your day. Enjoy these breakfast porridge pots hot or cold!

Kellogg's Corn Flakes Cereal (1 kg), €5.25

The original and the best tasting⬦, Kellogg's Corn Flakes are the classic way to start your day. Each delicious corn flake is naturally sun-dried and ripened in 140 days of sunshine and then rolled and toasted to produce our delicious Corn Flakes. It is made with responsibly sourced corn▪. Each 30g bowl of Kellogg's Corn Flakes is made with added goodness* and contains 50% of your daily vitamin D needs* and is enriched with vitamins and iron, including vitamins B1, B2, B3, B6, B9 and B12. Make your breakfast a classic with Kellogg's Corn Flakes Breakfast Cereal. ▪Find out more about our responsibly sourced corn initiatives at www.kelloggs.com ⬦Source: Independent survey by MMR, February 2021, tested against 80% of the flakes products in UK/ROI. Online survey with 1,000 consumers *Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones. Enjoy as part of a varied & balanced diet and healthy lifestyle.