Breakfast Cereals (101)

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• Kellogg's Corn Flakes Cereal (670 g), €3.99

  Added goodness** **Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones.

  Kellogg's

  

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  Kellogg's Corn Flakes Cereal (670 g)

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  €3.99

  €5.96/kg

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• SuperValu Porridge Oats (1 kg), €0.79

  Did you know? May help reduce cholesterol* *Porridge oats are a great source of soluble fibre beta glucan which has been shown to reduce blood cholesterol. The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol. One 40g serving of porridge oats provides 1.8g of beta glucan soluble fibre from whole oats which is 60% of the 3g recommended daily intake.

  SuperValu

  

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  Irish Made

  SuperValu Porridge Oats (1 kg)

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  €0.79

  €0.79/kg

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• Weetabix 48 Pack (860 g), €7.29

  *The Nation’s favourite cereal Start your day the right way with Weetabix Original — packed with 100% wholegrain goodness and naturally high in fibre to help support a happy gut*. Every bowl is a source of iron, which supports normal energy levels and helps reduce tiredness and fatigue — perfect for those busy morning starts! It also contains vitamin B1 (Thiamin) to support a healthy heart and keep your nervous system functioning normally. For a delicious twist, why not try Weetabix with creamy natural yoghurt, a drizzle of honey, and fresh blueberries! Homegrown British wheat from British farms. We believe homegrown does good, feels good and tastes good. That’s why all our wheat which goes into our Weetabix is grown within 50 miles of our Weetabix mills. Have You Had Yours? *The Nation’s Favourite Cereal – NielsenIQ Total Market 4 w/e data to 4th October 2025 Wheat bran fibre contributes to an acceleration of intestinal transit as part of a healthy diet and lifestyle. The beneficial effect is obtained with a daily intake of 10g of wheat bran fibre. Farm office situated within 50 miles of Weetabix mills.

  Weetabix

  

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  Vegan

  Weetabix 48 Pack (860 g)

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  €7.29

  €8.48/kg

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• SuperValu Wheat Biscuits 48 Pack (960 g), €3.69

  A Tasty Way to Start Your Day Our wheat biscuits are a great tasting start to your day. A healthy, low fat breakfast cereal containing vitamins and iron, and high in fibre. Filled with Goodness Every spoonful is fortified with added vitamins and iron, to help contribute to a balanced diet. Our wheat biscuits are fortified with 4 essential vitamins, including folic acid and additional iron.

  SuperValu

  

  Add SuperValu Wheat Biscuits 48 Pack (960 g) to Favourites.Add SuperValu Wheat Biscuits 48 Pack (960 g) to Favourites.

  SuperValu Wheat Biscuits 48 Pack (960 g)

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  €3.69

  €3.84/kg

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• Kellogg's Rice Krispies Chocolate Squares 4 Pack (36 g), €2.50

  Kellogg's Rice Krispies Squares Delightfully Chocolatey snack bars are Rice Krispies cereal combined with a chocolate-flavoured coating, milk chocolate chunks & drizzle that packs yummy tastes and textures in every bite.

  Squares

  Only €2.50

  

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  Vegetarian

  Kellogg's Rice Krispies Chocolate Squares 4 Pack (36 g)

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  €2.50

  €17.36/kg

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• Kellogg's Rice Krispies Marshmallow Squares 4 Pack (28 g), €2.50

  Kellogg's Rice Krispies Squares Chewy-Tastic Marshmallow snack bars are Rice Krispies cereal combined with a marshmallow flavoured coating that packs yummy tastes and textures in every bite.

  Kellogg's

  Only €2.50

  

  Add Kellogg's Rice Krispies Marshmallow Squares 4 Pack (28 g) to Favourites.Add Kellogg's Rice Krispies Marshmallow Squares 4 Pack (28 g) to Favourites.

  Vegetarian

  Kellogg's Rice Krispies Marshmallow Squares 4 Pack (28 g)

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  €2.50

  €22.32/kg

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• Kellogg's Rice Krispie Cookies & Cream Squares (136 g), €2.50

  Rice Krispies Squares American Style Cookies and Cream flavour snack bars are Rice Krispies cereal combined with a cookies and cream flavoured coating, white chocolate chunks, and cookie crumb that packs yummy tastes and textures in every bite.

  Kellogg's

  Only €2.50

  

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  Kellogg's Rice Krispie Cookies & Cream Squares (136 g)

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  €2.50

  €18.38/kg

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• Kellogg's Rice Krispies Caramel & Chocolate Squares 4 Pack (36 g), €2.50

  Kellogg's Rice Krispies Squares Curious Caramel & Chocolate snack bars are Rice Krispies cereal combined with a caramel flavoured coating, milk chocolate chunks & drizzle that packs yummy tastes and textures in every bite.

  Kellogg's

  Only €2.50

  

  Add Kellogg's Rice Krispies Caramel & Chocolate Squares 4 Pack (36 g) to Favourites.Add Kellogg's Rice Krispies Caramel & Chocolate Squares 4 Pack (36 g) to Favourites.

  Vegetarian

  Kellogg's Rice Krispies Caramel & Chocolate Squares 4 Pack (36 g)

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  €2.50

  €17.36/kg

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• Flahavan's Progress Oatlets (1.5 kg), €3.29

  Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron.

  Flahavan's

  

  Add Flahavan's Progress Oatlets (1.5 kg) to Favourites.Add Flahavan's Progress Oatlets (1.5 kg) to Favourites.

  Irish Made

  Vegan

  Flahavan's Progress Oatlets (1.5 kg)

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  €3.29

  €2.19/kg

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• Kellogg's Corn Flakes (450 g), €2.99

  The original & best tasting* *Source: Independent survey by MMR, February 2021, tested against over 80% of the flakes products in UK/ROI. Online survey with 1,000 consumers. Added goodness** **Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones.

  Kellogg's

  

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  Vegetarian

  Kellogg's Corn Flakes (450 g)

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  €2.99

  €6.64/kg

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• Weetabix 24 Pack (430 g), €4.79

  *The Nation’s favourite cereal Start your day the right way with Weetabix Original — packed with 100% wholegrain goodness and naturally high in fibre to help support a happy gut*. Every bowl is a source of iron, which supports normal energy levels and helps reduce tiredness and fatigue — perfect for those busy morning starts! It also contains vitamin B1 (Thiamin) to support a healthy heart and keep your nervous system functioning normally. For a delicious twist, why not try Weetabix with creamy natural yoghurt, a drizzle of honey, and fresh blueberries! Homegrown British wheat from British farms. We believe homegrown does good, feels good and tastes good. That’s why all our wheat which goes into our Weetabix is grown within 50 miles of our Weetabix mills. Have You Had Yours? *The Nation’s Favourite Cereal – NielsenIQ Total Market 4 w/e data to 4th October 2025 Wheat bran fibre contributes to an acceleration of intestinal transit as part of a healthy diet and lifestyle. The beneficial effect is obtained with a daily intake of 10g of wheat bran fibre. Farm office situated within 50 miles of Weetabix mills.

  Weetabix

  

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  Vegan

  Weetabix 24 Pack (430 g)

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  €4.79

  €11.14/kg

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• SuperValu Rice Krunchies Cereal (500 g), €1.69

  SuperValu rice krunchies are a delicious way to kick start your day

  SuperValu

  

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  Vegan

  SuperValu Rice Krunchies Cereal (500 g)

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  €1.69

  €3.38/kg

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• SuperValu Wheat Biscuits (480 g), €2.49

  A Tasty Way to Start Your Day Our wheat biscuits are a great tasting start to your day. A healthy, low fat breakfast cereal containing vitamins and iron, and high in fibre. Filled with Goodness Every spoonful is fortified with added vitamins and iron, to help contribute to a balanced diet. Our wheat biscuits are fortified with 4 essential vitamins, including folic acid and additional iron.

  SuperValu

  

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  SuperValu Wheat Biscuits (480 g)

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  €2.49

  €5.19/kg

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• Kellogg's Coco Pops Cereal (420 g), €4.50

  Supporting your family's health* Iron - Supporting brain function with iron* B9, B2 - Folic acid & riboflavin help reduce tiredness & fatigue* Vit D - 50% Daily vitamin D needs to support healthy bones* Added goodness* *Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Iron contributes to normal cognitive function. Vitamin D contributes to the maintenance of normal bones. Folic acid (B9) and Riboflavin (B2) contribute to the reduction of tiredness and fatigue.

  Kellogg's

  Great Value

  3 for €10

  

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  Kellogg's Coco Pops Cereal (420 g)

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  €4.50

  €10.71/kg

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• Kellogg's Crunchy Nut Corn Flakes Cereal (460 g), €4.50

  Breakfast just got a whole lot crunchier with Kellogg’s Crunchy Nut Cereal. The crunchy flakes of golden corn are drizzled in honey and chopped peanuts. This breakfast table classic is certain to brighten up your day with the delicious taste of honey combined with the classic Crunchy Nut taste you know and love. Kellogg’s Crunchy Nut Corn Flakes are a source of vitamin D and they are made with added goodness▪ and no artificial colours or flavours. The only trouble is they taste too good!

  Kellogg's

  Great Value

  3 for €10

  

  Add Kellogg's Crunchy Nut Corn Flakes Cereal (460 g) to Favourites.Add Kellogg's Crunchy Nut Corn Flakes Cereal (460 g) to Favourites.

  Vegetarian

  Kellogg's Crunchy Nut Corn Flakes Cereal (460 g)

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  €4.50

  €9.78/kg

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• Kellogg's Corn Flakes Cereal (1 kg), €5.29

  The original and the best tasting⬦, Kellogg's Corn Flakes are the classic way to start your day. Each delicious corn flake is naturally sun-dried and ripened in 140 days of sunshine and then rolled and toasted to produce our delicious Corn Flakes. It is made with responsibly sourced corn▪. Each 30g bowl of Kellogg's Corn Flakes is made with added goodness* and contains 50% of your daily vitamin D needs* and is enriched with vitamins and iron, including vitamins B1, B2, B3, B6, B9 and B12. Make your breakfast a classic with Kellogg's Corn Flakes Breakfast Cereal. ▪Find out more about our responsibly sourced corn initiatives at www.kelloggs.com ⬦Source: Independent survey by MMR, February 2021, tested against 80% of the flakes products in UK/ROI. Online survey with 1,000 consumers *Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones. Enjoy as part of a varied & balanced diet and healthy lifestyle.

  Corn Flakes

  

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  Kellogg's Corn Flakes Cereal (1 kg)

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  €5.29

  €5.29/kg

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• Ready Brek Porridge (450 g), €2.99

  Lovingly made from wholegrain rolled oats, your bowl of Ready brek is packed full of goodness. Super smooth and with no added salt or sugar, start your day the Ready brek way... Rich in calcium, Source of vitamin D, No added sugar or salt and High oat fibre* *Vitamin D contributes to the normal function of the immune system. Oat grain fibre contributes to an increase in faecal bulk. Oat beta-glucan has been shown to lower/reduce blood cholesterol. High cholesterol is a risk factor in the development of coronary heart disease. Coronary heart disease has many risk factors and altering one of these may or may not have a beneficial effect. One 30g serving provides 1.2g of beta glucan soluble fibre from whole oats and oat flour, which is 40% of 3g, the suggested daily intake. Calcium is needed for the maintenance of normal bones and teeth. Contains naturally occurring sugars.

  Ready Brek

  

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  Ready Brek Porridge (450 g)

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  €2.99

  €6.64/kg

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• Kellogg's Rice Krispies (430 g), €4.50

  Supporting your family's health* Iron Supporting brain function with iron* B9, B2 Folic acid & riboflavin help reduce tiredness & fatigue* Vit D 50% Daily vitamin D needs to support bones* Added goodness* *Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Iron contributes to normal cognitive function. Vitamin D contributes to the maintenance of normal bones. Folic acid (B9) and riboflavin (B2) contribute to the reduction of tiredness and fatigue.

  Kellogg's

  Great Value

  3 for €10

  

  Add Kellogg's Rice Krispies (430 g) to Favourites.Add Kellogg's Rice Krispies (430 g) to Favourites.

  Vegetarian

  Kellogg's Rice Krispies (430 g)

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  €4.50

  €10.47/kg

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• Kellogg's Special K (440 g), €4.50

  Start good*. Stay good. The secret to a day of good decisions is to get a good start. Tasty, crunchy flakes made with wholegrain wheat, rice and barley. *A serving of Special K cereal contains a source of Vitamin B12, contributing to the reduction of tiredness and fatigue. Special K is made with three grains: rice, wholewheat, and barley. Rolled, flaked, and toasted.

  Special K

  Great Value

  3 for €10

  

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  Vegetarian

  Kellogg's Special K (440 g)

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  €4.50

  €10.23/kg

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• SuperValu Raisin & Almond Granola (500 g), €1.20

  SuperValu Raisin & Almond Granola 500g

  SuperValu

  

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  SuperValu Raisin & Almond Granola (500 g)

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  €1.20

  €2.40/kg

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• SuperValu Cornflakes (500 g), €1.19

  Enjoy a bowl of delicious crunchy corn flakes and add some sunshine to your day. Our crunchy flakes of sun-ripened corn are fortified with iron, vitamin D, and B-vitamins.

  SuperValu

  

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  SuperValu Cornflakes (500 g)

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  €1.19

  €2.38/kg

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• Flahavan's Quick Oats Drum (500 g), €3.69

  A Nutritious Breakfast Oats are a nutritious warming food that are high in fibre, low in salt, sugar and saturated fat. Flahavan's deliciously creamy Quick Oats contains all the natural wholegrain goodness of Flahavan's porridge oats.

  Flahavan's

  

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  Irish Made

  Vegan

  Flahavan's Quick Oats Drum (500 g)

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  €3.69

  €7.38/kg

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• SuperValu Honeynut Cornflakes (500 g), €1.45

  SuperValu Honey Nut Corn Flakes 500g

  SuperValu

  

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  SuperValu Honeynut Cornflakes (500 g)

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  €1.45

  €2.90/kg

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• Flahavan's Porridge Oats (1 kg), €2.75

  Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron. A Healthy Breakfast As an independent Irish family business, we believe that a great day starts with the wholegrain goodness of a bowl of porridge. Delicious with just milk or water (or a mixture of both) and with your own toppings, you will be enjoying all the creamy wholesome taste you can expect from a Flahavan's breakfast. Finest Quality Oats As a Waterford company, we take pride in sourcing our oats from local growers. At harvest time, we carefully select only the finest quality wholegrain oats, drying and storing them for the year ahead. We are proud of our Progress Oatlets and we hope you enjoy them too. Our finest Porridge Oats, produced in Co. Waterford. John Flahavan

  Flahavan's

  

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  Irish Made

  Vegan

  Flahavan's Porridge Oats (1 kg)

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  €2.75

  €2.75/kg

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• Kellogg's Apple & Strawberry Fruit Winders 5 Pack (125 g), €2.59

  Kellogg's Fruit Winders Strawberry & Apple snack rolls are a fruity and fun snack. Kellogg's Fruit Winders Strawberry snack rolls are made with no artificial colours or flavours, naturally fruity, and they are suitable for vegans.

  Fruit Winders

  

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  Kellogg's Apple & Strawberry Fruit Winders 5 Pack (125 g)

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  €2.59

  €20.72/kg

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• SuperValu Organic Porridge Oats (1 kg), €1.19

  May help reduce cholesterol* *Porridge oats are a great source of soluble fibre beta glucan which has been shown to reduce blood cholesterol. High cholesterol is a risk factor in the development of coronary heart disease.** **The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol.

  SuperValu

  

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  SuperValu Organic Porridge Oats (1 kg)

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  €1.19

  €1.19/kg

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• Kellogg's Strawberry Fruit Winders 5 Pack (125 g), €2.59

  Unwind the Fruity Fun Fantastically fruity and deliciously chewy, every Fruit Winders is rolled full of fun!

  Fruit Winders

  

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  Kellogg's Strawberry Fruit Winders 5 Pack (125 g)

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  €2.59

  €20.72/kg

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• Weetos (420 g), €3.99

  Vitamin B12 - Helps Release Energy† †Vitamin B12 contributes to normal energy yielding metabolism. Iron - Helps Maintain Alertness‡‡ ‡‡Iron contributes to a reduction in tiredness and fatigue.

  Weetos

  

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  Weetos (420 g)

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  €3.99

  €9.50/kg

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• Kellogg's All-Bran Cereal Big Pack (750 g), €4.00

  Promote your digestive health with Kellogg's All-Bran Original Breakfast cereal, the classic high-fibre cereal. Made with Made with 6 B-vitamins, vitamin D and iron, Kellogg’s All-Bran Original will brighten up your morning. Enjoy this breakfast table classic, made with wheat bran fibre. Wheat bran fibre is a superior fibre in relation to its efficacy in accelerating intestinal transit and has the most scientific evidence. 10g wheat bran fibre daily contributes to an acceleration of intestinal transit. All-Bran Original contains 11g of wheat bran fibre per serving.

  Kellogg's

  Only €4

  

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  Kellogg's All-Bran Cereal Big Pack (750 g)

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  €4.00

  €5.33/kg

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• Kellogg's Fruit 'n Fibre Cereal (700 g), €4.79

  So long, misery guts - Hello happy guts! Combining real fruit and nuts with wheat bran fibre - a superior fibre which is scientifically proven to fuel your gut*. Find out more at Kelloggs.co.uk ▪Wheat bran fibre is a superior fibre in relation to its efficacy in accelerating intestinal transit and has the most scientific evidence. 10g wheat bran fibre daily contributes to acceleration of intestinal transit. Fruit 'n Fibre contains 2.8g per serving. Enjoy as part of a healthy diet and lifestyle

  Fruit 'n Fibre

  

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  Kellogg's Fruit 'n Fibre Cereal (700 g)

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  €4.79

  €6.84/kg

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