Breakfast Cereals (117)

Kellogg's Coco Pops (650 g), €6.89

Make mornings fun with Kellogg's Coco Pops breakfast cereal. Kellogg's Coco Pops consists of crispy chocolate flavour toasted rice that turns the milk deliciously chocolatey. Kellogg’s Coco Pops breakfast cereal is made with added goodness▪ and enriched with vitamin B12, iron and contains no artificial colours or sweeteners. Enjoy Kellogg's Coco Pops breakfast cereal with ice-cold milk for your next breakfast. ▪Contains > 15% NRV vitamin D which contributes to the maintenance of normal bones. Enjoy as part of a balanced diet and a healthy lifestyle

Rice Krispies (660 g), €6.89

Make breakfast Snap, Crackle and Pop with Kellogg’s Rice Krispies breakfast cereal. Rice Krispies breakfast cereal brings a classic taste you and your family know and love to the breakfast table. Kellogg's Rice Krispies breakfast cereal is made with added goodness▪ and contains 50% of your daily vitamin D needs* and is made with no artificial colours or flavours. Whether you’re listening to the iconic Snap, Crackle and Pop of each grain of Rice Krispies, or discovering your inner baker with creative Rice Krispies recipes, Kellogg’s Rice Krispies brings a Snap, Crackle, and Pop to your breakfast. ▪Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones. Enjoy as part of a varied & balanced diet and a healthy lifestyle.

SuperValu Special Flakes Cereal (500 g), €1.59

SuperValu's Special Flakes area a delicious way to kick-start your day. They're low in fat and fortified with vitamins and iron, which means you can enjoy a bowl of these tasty toasted rice and wheat flakes as part of a balanced diet.

Kellogg's Rice Krispies Chocolate Squares 4 Pack (36 g), €2.50

Kellogg's Rice Krispies Squares Delightfully Chocolatey snack bars are Rice Krispies cereal combined with a chocolate-flavoured coating, milk chocolate chunks & drizzle that packs yummy tastes and textures in every bite.

SuperValu Porridge Oats (1 kg), €0.89

Did you know? May help reduce cholesterol* *Porridge oats are a great source of soluble fibre beta glucan which has been shown to reduce blood cholesterol. The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol. One 40g serving of porridge oats provides 1.8g of beta glucan soluble fibre from whole oats which is 60% of the 3g recommended daily intake.

Kellogg's Corn Flakes (450 g), €2.99

The original & best tasting* *Source: Independent survey by MMR, February 2021, tested against over 80% of the flakes products in UK/ROI. Online survey with 1,000 consumers. Added goodness** **Source of vitamins D, B1, B2, B3, B6, B9 & B12 and iron. Vitamin D contributes to the maintenance of normal bones.

Kellogg's Rice Krispies Marshmallow Squares 4 Pack (28 g), €2.50

Kellogg's Rice Krispies Squares Chewy-Tastic Marshmallow snack bars are Rice Krispies cereal combined with a marshmallow flavoured coating that packs yummy tastes and textures in every bite.

SuperValu Rice Krunchies Cereal (440 g), €1.45

SuperValu Rice Krunchies 440g

Kellogg's Rice Krispies Caramel & Chocolate Squares 4 Pack (36 g), €2.50

Kellogg's Rice Krispies Squares Curious Caramel & Chocolate snack bars are Rice Krispies cereal combined with a caramel flavoured coating, milk chocolate chunks & drizzle that packs yummy tastes and textures in every bite.

Kellogg's Rice Krispie Cookies & Cream Squares (136 g), €2.50

Rice Krispies Squares American Style Cookies and Cream flavour snack bars are Rice Krispies cereal combined with a cookies and cream flavoured coating, white chocolate chunks, and cookie crumb that packs yummy tastes and textures in every bite.

SuperValu Wheat Biscuits 48 Pack (960 g), €3.89

A Tasty Way to Start Your Day Our wheat biscuits are a great tasting start to your day. A healthy, low fat breakfast cereal containing vitamins and iron, and high in fibre. Filled with Goodness Every spoonful is fortified with added vitamins and iron, to help contribute to a balanced diet. Our wheat biscuits are fortified with 4 essential vitamins, including folic acid and additional iron.

Weetabix 48 Pack (860 g), €7.29

*The Nation’s favourite cereal Start your day the right way with Weetabix Original — packed with 100% wholegrain goodness and naturally high in fibre to help support a happy gut*. Every bowl is a source of iron, which supports normal energy levels and helps reduce tiredness and fatigue — perfect for those busy morning starts! It also contains vitamin B1 (Thiamin) to support a healthy heart and keep your nervous system functioning normally. For a delicious twist, why not try Weetabix with creamy natural yoghurt, a drizzle of honey, and fresh blueberries! Homegrown British wheat from British farms. We believe homegrown does good, feels good and tastes good. That’s why all our wheat which goes into our Weetabix is grown within 50 miles of our Weetabix mills. Have You Had Yours? *The Nation’s Favourite Cereal – NielsenIQ Total Market 4 w/e data to 4th October 2025 Wheat bran fibre contributes to an acceleration of intestinal transit as part of a healthy diet and lifestyle. The beneficial effect is obtained with a daily intake of 10g of wheat bran fibre. Farm office situated within 50 miles of Weetabix mills.

SuperValu Organic Porridge Oats (1 kg), €1.19

May help reduce cholesterol* *Porridge oats are a great source of soluble fibre beta glucan which has been shown to reduce blood cholesterol. High cholesterol is a risk factor in the development of coronary heart disease.** **The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol.

Weetabix 24 Pack (430 g), €4.79

*The Nation’s favourite cereal Start your day the right way with Weetabix Original — packed with 100% wholegrain goodness and naturally high in fibre to help support a happy gut*. Every bowl is a source of iron, which supports normal energy levels and helps reduce tiredness and fatigue — perfect for those busy morning starts! It also contains vitamin B1 (Thiamin) to support a healthy heart and keep your nervous system functioning normally. For a delicious twist, why not try Weetabix with creamy natural yoghurt, a drizzle of honey, and fresh blueberries! Homegrown British wheat from British farms. We believe homegrown does good, feels good and tastes good. That’s why all our wheat which goes into our Weetabix is grown within 50 miles of our Weetabix mills. Have You Had Yours? *The Nation’s Favourite Cereal – NielsenIQ Total Market 4 w/e data to 4th October 2025 Wheat bran fibre contributes to an acceleration of intestinal transit as part of a healthy diet and lifestyle. The beneficial effect is obtained with a daily intake of 10g of wheat bran fibre. Farm office situated within 50 miles of Weetabix mills.

Kellogg's Strawberry Fruit Winders 5 Pack (125 g), €2.59

Unwind the Fruity Fun Fantastically fruity and deliciously chewy, every Fruit Winders is rolled full of fun!

Flahavan's Quick Oats Drum (500 g), €3.69

A Nutritious Breakfast Oats are a nutritious warming food that are high in fibre, low in salt, sugar and saturated fat. Flahavan's deliciously creamy Quick Oats contains all the natural wholegrain goodness of Flahavan's porridge oats.

The Happy Pear Steve's Dreamy Granola (350 g), €3.99

Steve's Dreamy Granola Over the years we have made and eaten a lot of granola in the search for granola Nirvana! Being identical twins, we have always been super-competitive so Steve challenged Dave to see who could come up with the perfect granola recipe. Steve created "Fluffy, Crunchy Granola” (which is a bit like eating sweet, crunchy clouds!). You can find the recipe in our bestselling cookbook, The World of the Happy Pear. To take that recipe to the next level he removed the added sugar and the granola bliss you now hold in your hands is his best effort - it won't disappoint! We love adding fresh raspberries to ours, why not give it a go! PS Dave came up with his own Cocoa Granola - give it a try too!

Weetabix Chocolate Chip Crispy Minis (500 g), €4.49

Dive in! Weetabix crispy minis are delicious and crunchy bites made with golden wholegrain wheat. High in fibre and crammed with real chocolate chips. It's a super tasty breakfast that'll go down a treat! Have you had yours?

Flahavan's Progress Oatlets (1.5 kg), €3.29

Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron.

Kellogg's Apple & Strawberry Fruit Winders 5 Pack (125 g), €2.59

Kellogg's Fruit Winders Strawberry & Apple snack rolls are a fruity and fun snack. Kellogg's Fruit Winders Strawberry snack rolls are made with no artificial colours or flavours, naturally fruity, and they are suitable for vegans.

Kellogg's Bran Flakes Cereal (750 g), €4.89

Kellogg’s Bran Flakes breakfast cereal is a delicious way to support your digestive health▪. A 30g serving of Kellogg’s Bran Flakes breakfast cereal is high in wheat bran fibre to help support your digestive health. ▪Did you know we should eat 30g fibre per day? However, most of us don't eat this recommended daily intake. ▪▪ Kellogg's Bran Flakes breakfast cereal contain wheat bran fibre - a superior fibre which is scientifically proven to fuel your gut.▪ Treat your gut well. Find out more at Kelloggs.co.uk. ▪Bran Flakes are high in wheat bran fibre which is a superior fibre in relation to its efficacy in accelerating intestinal transit and has the most scientific evidence 10g wheat bran fibre daily contributes to acceleration of intestinal transit. Bran Flakes contains 3.7g per serving. Enjoy as part of a healthy diet and lifestyle. ▪▪9 in 10 adults in the UK don't meet the 30g/day SACN fibre recommendation, and over 4 in 5 adults in Ireland don't meet the 25g/day EFSA fibre recommendation (NDNS 2018; IUNA 2011)

Kellogg's Rice Krispies Squares & Corn Flakes Bar 4 Pack (31 g), €2.50

Name a better combo…NEW Kellogg’s Rice Krispies and Corn Flakes Squares snack bars are too good to miss. Get Stuck In. Kellogg’s Rice Krispies & Cornflakes Squares are ooey gooey oh so new-ey. This new tasty snack packs a crunch with the delicious combination of Rice Krispies and Cornflakes flavour, for a new and tasty experience!

Kellogg's Special K Cereal (750 g), €6.99

Start your day with Kellogg’s Special K Original breakfast cereal. Kellogg's Original breakfast cereal is made with three grains: rice, wholewheat and barley. Rolled, flaked & toasted. Kellogg's Special K Original breakfast cereal is made with no artificial colours, flavours, or preservatives. A serving of Special K cereal contains ≥15% RI of iron and vitamin B6 which contribute to the reduction of tiredness and fatigue, vitamin D which contributes to the normal function of the immune system and vitamin B12 which contributes to normal energy-yielding metabolism. Enjoy the Special K range as a part of a varied, balanced diet and a healthy lifestyle.

SuperValu Honeynut Cornflakes (500 g), €1.99

SuperValu Honey Nut Corn Flakes 500g

Flahavan's Strawberry Quick Oats Pot  (46 g), €1.30

Flahavan's is a registered trademark.

Flahavan's Porridge Oats (1 kg), €2.75

Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron. A Healthy Breakfast As an independent Irish family business, we believe that a great day starts with the wholegrain goodness of a bowl of porridge. Delicious with just milk or water (or a mixture of both) and with your own toppings, you will be enjoying all the creamy wholesome taste you can expect from a Flahavan's breakfast. Finest Quality Oats As a Waterford company, we take pride in sourcing our oats from local growers. At harvest time, we carefully select only the finest quality wholegrain oats, drying and storing them for the year ahead. We are proud of our Progress Oatlets and we hope you enjoy them too. Our finest Porridge Oats, produced in Co. Waterford. John Flahavan

SuperValu Cornflakes (500 g), €1.25

Enjoy a bowl of delicious crunchy corn flakes and add some sunshine to your day. Our crunchy flakes of sun-ripened corn are fortified with iron, vitamin D, and B-vitamins.

SuperValu Wheat Biscuits (480 g), €2.49

A Tasty Way to Start Your Day Our wheat biscuits are a great tasting start to your day. A healthy, low fat breakfast cereal containing vitamins and iron, and high in fibre. Filled with Goodness Every spoonful is fortified with added vitamins and iron, to help contribute to a balanced diet. Our wheat biscuits are fortified with 4 essential vitamins, including folic acid and additional iron.

The Happy Pear Cool Jim's Granola (400 g), €3.99

Cool Jim's Granola Dave was just finishing up a shift cooking in The Happy Pear kitchen when he met a lovely American man called Jim in the cafe. They got chatting and somehow granola came up. Jim was extremely into granola and had made it for years in a healthy hospital in San Francisco. He had the recipe in his head and said to Dave, "Hey man, if the kitchen is free, I'm free for an hour, I can make it with you now. We can see if it's better than Your granola!" So that was it, he came into the kitchen and showed Dave how to do it and this is the basis of our scrumptious recipe! Hence the name "Cool Jim's Granola." We love adding fresh blueberries to ours, why not give it a go!

Flahavan's Organic Jumbo Oats (1 kg), €3.39

Oats are a source of wholegrain goodness that are high in fibre and naturally low in sugar, salt and saturated fat. Oats are also a source of protein and iron. Beta-glucan is a soluble fibre found in oats and some other foods. Regular consumption of beta-glucan as part of a varied, balanced diet and healthy lifestyle can contribute to the maintenance of normal blood cholesterol levels. Each serving (40g) contains one third (1g) of the 3g of beta-glucan suggested per day to help maintain normal cholesterol levels. 200 Years of Tradition From our family to yours Flahavan's have been milling quality oats at the family mill beside the River Mahon in Kilmacthomas, Co. Waterford for over 200 years. Our unique way of milling gives Flahavan's Organic Jumbo Oats their distinctive texture and taste. A healthy breakfast As an independent Irish family business, we believe that a great day starts with the wholegrain goodness of a bowl of porridge. Delicious with just milk or water (or a mixture of both) and with your own toppings, you will be enjoying all the creamy wholesome taste you can expect from a Flahavan's breakfast. Jumbo oats Our Organic Jumbo Oats are a larger, thicker oat ideally suited for preparation as a delicious porridge with more bite, or as an ingredient in muesli or cooking. Organically grown oats Organic agriculture uses systems that promote the environmentally sound production of food, using soil fertility as a key to successful production. It respects the natural capacity of plants, animals and the landscape while seeking to enhance the quality of organic produce.